Customer Testimonials
I had a great experience working with Brianna Wolkoff at Superior Mazda during my purchase of a 2026 Mazda CX-30. From the beginning, she was helpful, responsive, and never pushy. She took the time to answer all of my questions, kept me updated throughout the process, and made everything feel smooth and straightforward. What stood out most was how easy she made the entire experience—from test driving to paperwork—without any stress or confusion. I really appreciated her professionalism and patience. I would definitely recommend asking for Brianna if you’re looking for a new vehicle at Superior Mazda.
This team has perfected the remote purchase process. Very transparent on the vehicle condition, the pricing, and the delivery process. Ivan was our sales consultant and he went above and beyond!
This is our 3rd time back to Superior for a car. Every time we have purchased, we have had a good salesman. However, this time, we had Jacob Willson and we were very pleased with him. I always do extensive homework before any type of purchase and am always pleased when with whom I'm dealing with can impart the same knowledge and expand on it. And, Jacob fulfilled a little more information than I had discovered. Thanks!!!
I had an excellent experience purchasing my vehicle at Superior Mazda in Bentonville. A huge shout-out to Braden King, who was incredibly helpful and transparent throughout the entire buying process. He made everything smooth and straightforward. Beyond Braden, the entire staff was fantastic. They were professional, accommodating, and easy to work with—whether we were communicating over the phone or handling the final details in person. If you are in the market for a vehicle and want a hassle-free, customer-focused experience, I highly recommend checking them out.
I had a great experience at this dealership when I got my first Mazda vehicle. Ivan did a wonderful job explaining all the details about the vehicle and was very patient throughout the process. I test-drove both the CX-5 and the CX-50 but ended up buying the CX-50 Meridian Edition Turbo. Absolutely love the interior design, and the ride quality is excellent. Highly recommend the vehicle and the dealership.
I had an outstanding experience working with this dealership. The staff was professional, knowledgeable, and genuinely focused on helping me. They took the time to answer all of my questions, explained every step of the process clearly, and made the entire transaction smooth and stress-free.
The team (Jose and Ivan) were transparent, honest, and respectful of my time. They worked hard to get me a great deal and made sure I was completely comfortable with my purchase. Customer service like this is hard to find, and it truly set this dealership apart from others I've visited.
If you're ... Read More 
Google - May 30, 2026
Krystyna made car buying such a nice experience I didn’t imagine. She was very thorough in answering all my questions. She is always full of energy. I bought a new cx50 hybrid. I highly recommend Krystyna!!
Brianna was so kind to us, we went there to look at a used CX-5, we drove it, but it wasn’t what we wanted. she listened to us about what we did not like while we were driving it. when we got back from the test drive she went and got another car and it was perfect!!! still a CX-5 but it had a moon/sun roof, and really nice interior!! Definitely would recommend Brianna and Superior Mazda!!
Ivan was so helpful! I knew what I wanted when I went in and he was nice to help me figure out what would fit my budget and the requirements I wanted in a vehicle. He wasn't pushy, which would have made me walk away lol. The store is super clean and the cars are very nice.
Bought a CX-50 Hybrid last week and the process could not have been smoother. Travis was amazing. He explained all the features of the vehicle and there was no pressure to buy, as it should be. Thank you Travis, we’re loving our CX-50!
My husband and I purchased a vehicle with Superior Mazda recently and couldn’t be happier with the experience. Braden King was great! He helped us pick out a car that isn’t what we initially went to look at but is exactly what we needed! Will definitely recommend him and Superior in the future!
Buying a car online can be nerve wracking, especially from 1000 miles away. Rex and Superior Mazda made it a seamless experience which was accurate, quick and easy. Rex was extremely responsive to numerous asks and shared pictures and videos (unasked) of every blemish on the car. Car arrived clean and in as advertised condition. I would buy another car from here any time!
I definitely recommend Superior Mazda! Look for Daniel! He’ll go above and beyond to find what you are looking for and make sure you get the car you want!
Ivan our sales person did a fantastic job making sure we got the best of the best. He is very knowledgeable about all car models we were interested in and helped us making the right decisions. Jose, the manger’s, offers also an exceptional service making sure our experience is premium.
I recently upgraded from a 2021 CX-5 to a 2026 CX-5, all thanks to Brandon Manning! He walked me through all of the new safety features, which immediately sold me on the upgrade. He also kept me updated throughout the entire process on when my car would be arriving. Once it arrived at the dealership, the trade-in process was smooth and easy. Thank you so much, Brandon!
Superior Mazda is absolutely the best dealership we have ever experienced! The entire team is fantastic. Travis Martin was our client advisor,and he did such an incredible job getting us into a new car. He is very patient, knowledgeable, helpful and friendly. There were no high pressured sales at all. They also do not just drop you after a sale. They follow-up and check to make sure everything is going great, and to let them know if you need anything. We have never had a dealership do that before. Thank you!
Kass and Lucas were great salespeople to work with. They texted me with new inventory, but NOT in an annoying salesy way. Genuine, good customer service. Excellent communication with details that made my purchase experience exceed expectations.
Purchased a used vehicle from superior. They are as the name implies, superior to other car dealers. Very friendly salespeople, especially Lucas, who went out of his way to explain everything with absolutely no high pressure tactics. Financial people also extremely helpful. Highly recommend Superior if you are looking for a used vehicle or a beautiful new Mazda.
Jose was Terrific! Almost as terrific as Travis, the best salesman of all NWA. He is what all sales staff of every company should strive for! The Gold Standard!
Im in St Louis. Been working with Ivan on a miata. The one I originally wanted got away . But Ivan is on it trying to get me into another unit . Going above and beyond what a normal salesperson does. Especially to an out of state buyer. We haven't closed a deal yet , but do to his motivation im sure we will. Wish some of my salespeople would follow his lead , perhaps my business would be doing better . 5 stars keep up the hard work.
Travis was and is the pinnacle of good looks and salesmanship! Big C, or Chris was very helpful and cute. I highly recommend Superior Mazda!
I had an amazing experience at Mazda and truly can’t recommend this team enough. Bri was so kind, helpful, and made the entire process feel easy and enjoyable. She has such a great presence and style, and immediately made me feel comfortable and confident in my decision.
A special thank you to Jose, the general manager, for working with me to get everything exactly where I needed it to be. I really appreciated his transparency and willingness to help make it all come together.
Kamryn was also incredible! She took the time to walk me through every detail of ... Read More 
Google - May 3, 2026
I was happy with the personnel I interacted with. I left feeling like I got a good deal on my vehicle
Superior is the perfect descriptor of the experience I had, due in large part to the stellar service from Ivan Trevino. I came from out of state (OKC), and Ivan had me set up to sign everything that I hadn’t already e-signed before I left the OKC metro area when I arrived. He also had the finance department (Andy is also awesome) ready to complete the transaction. I only had to wait a very brief time due to Ivan closing another deal from before I arrived. This was the absolute quickest and easiest vehicle transaction I’ve ever had. ... Read More 
Google - May 3, 2026
Travis was very professional and listened to what we wanted and Kamryn was very helpful going over the vehicle. It was a great experience! Thank you
I had an outstanding experience at Superior Mazda. Travis handled my used vehicle purchase with total professionalism and made sure every detail was taken care of. His communication was top-tier, and he consistently went above and beyond to make the entire process easy and stress-free. Travis’s work is truly commendable—I highly recommend asking for him if you are looking for a great car-buying experience!
We can’t say enough about Brianna Wolkoff!! She is absolutely Wonderful!! She was so helpful and gracious to respond to all of my texts!! Super knowledgeable too!! We drove from Kansas City to purchase our beautiful Infiniti Q60 3.0t Luxe Coupe!! We LOVE it!! Thank you Bri for all you did for us! Definitely went above and beyond!! Also, the dealership is Gorgeous!! Shout out to Jesus in Finance! Super nice guy! Run don’t walk people😊 Brianna is your girl!!
I have purchased many vehicles over the past 45 years. This was one of the best interactions with a car dealership staff I have had. From my initial contact with Rex to a cordial introduction to Chris, one of the Internet sales managers, to a graceful handoff to Jacob, (Rex had a prior commitment), we were treated with the utmost courtesy and friendly hospitality! We drove from the Tulsa area to look at several vehicles. Two of them were still going through reconditioning and prep, however, Jacob and Chris went out of their way to make accommodations so that we could ... Read More 
Google - Apr 28, 2026
Zoe sold me a used F150 and made the process pretty dang easy! They brought the truck up from another superior dealership and took care of the shipping costs for me! Great people, super nice facility, and overall great experience!
I bought a used Hyundai Palisade. Jacob Willson texted me with infinite patience for the days leading up to the sale. I’m a teacher and could never get away to actually make a phone call, but he didn’t give up on me! lol Everything was completely transparent along the way, with a CarFax and repair sheet sent as well. No pressure, ever! I live almost 4 hours away, and we had everything lined up ahead of time and ready to go besides signatures and a test drive. I was in and out with my new car in an hour.
Jacob Willson was singularly resourceful, explained everything that was needed, walked is through the process, and kept in communication to let us know where we were in the process. Ultimately it was a pleasant experience, and will recommend him, and Superior Mazda, in the future.
HIGHLY RECOMMEND! Our salesperson, Brianna W., was very knowledgeable on all Mazda cars/ trim packages and helped us with finding the right car for our family. Rosie, the sales manager, even assisted at a point and made us fall in love with our car choice even more. When the car we wanted wasn't available on the lot, Brianna was able to locate another and get it to us within days. Once the vehicle came in, she told us all about the different features in our new CX-5 and talk to us about pricing while having the best personality. During ... Read More 
Google - Apr 28, 2026
Tito was very helpful and caring, I would recommend coming to see him for a vehicle, was a great place to get a car.
Best experience ever! No hassle, no hovering while we did the obligatory drive about. Luke was our point of contact and he was fantastic, frank, and felt like a friend. Everybody we had contact with there were…just real. Thanks y’all and we will be recommending you to our family and friends!
Zoe and the staff were amazing to work with, highly recommend!
I have never purchased a vehicle from a dealership before, and never purchased a vehicle from out of state either. Both of those things changed with my experience here and the team really showed great patience and care while I sorted through all the details of getting the vehicle inspected and shipped. Big shout out to Bri, her communication was timely and helpful, exceptionally thorough, and she really went the extra mile to ensure I was a happy customer. I hope two people are reading this… a future customer who wants confidence in an honest dealership, and Bri’s boss ... Read More 
Google - Apr 16, 2026
Travis was an amazing salesman that made the entire car buying process a breeze. He put in all the leg work so all I had to do was show up and take the test drive and sign the paperwork. I am very satisfied with how friendly and efficient everyone was up here!
Very smooth and easy dealer buy experience on a CX-5. Absolutely ZERO pushy sales stuff here. Was able to negotiate on rate, car was perfectly cleaned and detailed upon pickup and Zoe was great during the process and very quick to respond to various text messages. I will be using Superior again in the future.
We have purchased four new cars from Superior Mazda over the years, and have never been disappointed. Our latest purchase was this month, and Jose, Rex, and Andy did an outstanding job hooking us up with the car we liked and making the sale process smooth and enjoyable. Thanks guys, great job!
Five stars for Superior Mazda and Krystyna! She was incredibly friendly, knowledgeable, and never made me feel pressured. She took the time to answer all my questions and helped me get into the perfect car with a better deal than I could have hoped for. I highly recommend their services!
Jeremy Jackson at the Mazda in Bentonville AR and the Superior Mazda team were amazing! I just recently moved to NWA, with an unpredictable work travel schedule and also just recently purchased my 1st Mazda. Having my 1st service experience be this easy going might have converted me to a Mazda owner forever! Thank you Robert!
The whole team worked well together to get us what we needed. Travis is amazing. This is our second time having him work with us. Check them out they have some really cool vehicles.
Brianna W. is AMAZING to work with! She was able to quickly connect with us and understand exactly what we wanted. She was not pushy and very patient as we test drove and became familiar with our test drive. We bought the car! Hands down highest recommendation for a sales associate... ask for Brianna W!
My back was against the wall. I needed a car in a hurry. I live in Greenwood. Brandon walked me through the prelims over my phone. Jesus did the financial lifting. I had a down payment done on a very nice Nissan Rogue before I ever left Greenwood. All I had to do when I arrived at the dealership was test drive, sign documents, and thank both of them for helping me out.
Denver was very helpful at Mazda and did well about communicating with me what was going on and updates that I needed! I would definitely work with the Mazda team again. They were all very kind!
Krystyna was our saleswoman and stuck with us through the whole process. She gave updates within minutes or less by text when we had questions. She answered all our questions and was on top of things trying to get the rig with the right options. She cane thru for us. And really appreciate her devotion and persistance in keeping us updated with our needs.
These guys are exceptional and go beyond for their customers! I didn’t have the time to get a part for my Mazda, but they were willing to deliver it themselves to my house. Honestly I could never thank them enough for their kindness and help.
We had a great first time experience here buying a used car! Brianna W. was very easy to work with and didn’t leave us feeling like we were “sold” into anything. She made the process easy, quick, and worry free! Thank you Brianna for a great car buying experience.
Bri was GREAT ! She was so patient, answered all my questions, and made me feel at ease ! Bri made my purchase stress free!
Very easy to deal with
Just purchased my second Mazda Miata. Such a fun and amazing little sports car. Jose Serrano (GM) and the team were amazing to work with and their efforts were greatly appreciated! PS... I drove over 500 miles to buy from them.
Had a seamless car buying experience! Ivan was fantastic!
The folks at Mazda in Bentonville are so helpful and kind! I was locked out of my car down the road and they were willing to come help me at no cost. Shout out to the service manager Jeremy! Great people and great service
I had a great experience working with Brandon at Superior Mazda. From the beginning, he was responsive, transparent, and incredibly patient while I asked a lot of questions and compared different options.
What I appreciated most is that he was never pushy. Brandon worked with me for almost two months while I researched different vehicles and waited for the right deal. Throughout that entire time he stayed helpful, professional, and respectful of my process without ever applying pressure.
Car buying can sometimes feel stressful, but Brandon made it straightforward and comfortable. He kept communication clear, answered all my questions, and ... Read More 
Google - Mar 9, 2026
Stopped by for a quick diagnosis for tire valve stem. Prompt and professional service that included a complementary video of the inspection.
We had a great experience with Superior Mazda! Everyone from the Managers (John E) and salesperson (Lucas W) treated us like family, and were the right amount of helpful, knowledgeable, and not pushy. The Customer Experience Concierge was fantastic with follow-ups on our satisfaction as well. I love being taken care of like this! Highly recommend working with them at Superior!
Travis and his manager Jeff were awesome to work with. They even arranged for me to pickup my new vehicle during off hours so I could travel in when I had time.
I have bought over 70 cars and this was the easiest transaction. Lucas the salesman was pleasant to deal with and fast with paper work as was the guy in finance. All folks I met were very nice. I thought the deal was fair. I would recommend this dealer.
Enjoyed working with Jacob to buy my first Mazda!
I was just in the process of finding a new (to me) vehicle, and honestly didnt think that I would be selecting a car that day. My experience with Ivan, who I found so informed and professional, and the vehicles on the lot were so choice, I didnt need to look any further. Call and ask for Ivan to assist you.
We had a great experience purchasing a vehicle from Superior Mazda! Jacob Wilson helped us and was very friendly, easy to communicate with, and accommodating. I would absolutely recommend this dealership, and encourage those interested to seek out Jacob to help you secure your dream vehicle!
Jacob made our experience at Mazda great!! He was super helpful and made sure all our questions were answered!
Jacob was wonderful and made the "new car" process feel so easy/simple. Very happy with the new car, as well as the service provided by everyone at the dealership.
This is my second car from Superior Mazda, and once again, the experience was excellent. Ivan in Sales was helpful and patient throughout the process. He answered all my questions and made sure I felt comfortable every step of the way. Jesus in Finance was great both times I’ve worked with him. He was fast, clear, and never pushy. He made the paperwork simple and easy to understand. I appreciate how smooth and professional the whole process was, and I’m happy to continue doing business with them.
The service department is great! My husband and I both had to take our MX-5 Miatas in for maintenance, recalls, and some other stuff that they found that needed to be taken care of. They gave us a loaner, thank goodness. They texted us videos of what they found on the cars that needed to be fixed, so we didn't just have to take their word for it. I love that! Also, since the repairs were going to take longer than expected, and my husband's vacation week was over, they delivered them all the way to our home ... Read More 
Google - Feb 27, 2026
I'm very pleased with the service we get on our CX5.Friendly helpful staff. Very professional.
I had a very good experience at the dealership. Ivan did very well to assist us through the process. Kudos to Ivan and the team!
We recently bought a car from Superior Mazda and Luke was awesome to work with! Friendly, informative, and zero pressure. He took time to show us a few different models we were looking at. The service was excellent from start to finish!
My husband and I spent all morning yesterday talking to Brianna and Luis about the vehicle we were interested in looking at. It went very quick once we got there from test drive to purchase. Very happy so far with our new car and even our kids love it!
Luke at superior was extremely helpful and worked with integrity and diligence.
I had the best experience ever working with Lucas and team to get me a used Subaru! Beyond blesses to have found this place! Thanks since again everyone!
Briana Wolkoff is the best sales rep I have ever encountered at a car dealership. She did an amazing job helping my mom purchase a new CX 50. She's extremely knowledgeable, kind and patient. Now I really dislike dealerships and the typical deceptive sales tactics they use to try to scam people into paying more. There was a bit of a miscommunication during the buying process but Brianna and her manager Rosie Young were very apologetic and made the situation right in the end. We definitely would not have purchased the vehicle here if it wasn't for Brianna. My ... Read More 
Google - Feb 21, 2026
I had a great experience purchasing a pre-owned car at Superior Mazda. I worked with Bri Cureton and she was very helpful and patient throughout the whole process. Also appreciated the GM Jose for stepping in and being easy to talk to during the deal. Smooth process and the car drives beautifully.
I personally had a simple and painless experience. The group over at Superior Mazda are some of the best in the business. They’re honest and upfront. Look forward to giving them my business again when the time is right!
I have purchased a lot of vehicles in my lifetime and I can say hands down this was the best dealership I have ever dealt with. I can honestly say I would give Krystyna Gotberg 10 stars if I could. She went above and beyond for us! This dealership stood by the offers they made on our trade-in sight unseen. She had everything ready when we arrived. The finance department was wonderful. He had all paperwork ready to go with no issues. We drove from Oklahoma to buy this vehicle and I will absolutely make that drive again when the time ... Read More 
Google - Feb 18, 2026
I had a fantastic experience with them. Phenomenal vehicle and even better people! I highly recommend them , specifically Lucas Webb!
Lucas W has great, helped my wife and I get a very reasonable rate on a new lease on a CX-5. He was the main reason we went with Mazda over competitors. Quick enough process, good selection, and you will get a decent rate if you’re willing to put in some work to get there.
Had a bad experience previously and gave them another shot. Brandon was an awesome and non-pushy sales expert that showed me what i wanted to see and truly worked a deal for me. Feels good when someone tells you the truth and willing to tell you what you need to hear NOT what they think you want to hear. I appreciate them finding the right interest rate and making a new vehicle affordable for me. I would buy another vehicle from Brandon and Bentonville Mazda!
I worked with Brianna Cureton 😊. She was very knowledgeable about the vehicle and provided good information on the sales process. Very smooth and fast srvice!
I like it
Just got my new CX-5 and loving it. Luis was great to work with and my overall experience was truly one of the best car buying experiences I've ever had. This dealership truly lives up to their name "Superior".
good place
I had a great experience finding a car here. Rex Williams was knowledgeable and intuitive. He helped me find a car that is a great fit.
Very easy and friendly dealership to work with. Everything was transparent throughout the entire process. Really enjoyed working with Zoe and Andy. Very nice people. Completely satisfied with entire experience
Had a unique experience with Superior Mazda, overall good for the most part even though outcome wasn’t what both party’s were hoping for. We bought a used 2021 Toyota Highlander here and less then 48 hours after taking it home check engine light came on which is every car buyers worst nightmare. We immediately contacted Mazda to explain what’s going on and were initially told because we didn’t buy warranty and car was sold as is they were not going to do anything even though this was obviously a pre existing condition that was never disclosed of before ... Read More 
Google - Feb 7, 2026
Many thanks to Huggie and Jose for making what has been historically a painful process (buying a car), smooth and fair. During the process, I compared Mazda pricing in Russellville, Springfield and Bentonville and received a great price at Superior (benefit that it is the closest as well). Huggie was a very attentive sales rep, whose years of experience helped to answer my questions and field any concerns in a timely fashion. Jose stepped in and helped to facilitate an “audible” to ensure I was happy with the purchase. Thanks!
Outstanding experience from start to finish! Zoe Gilreath made my car-buying experience absolutely exceptional. She was knowledgeable, honest, and genuinely cared about helping me find the right vehicle—not just making a sale. There was zero pressure, clear communication throughout the entire process, and everything went smoothly from the test drive to signing the paperwork. Zoe went above and beyond to make sure I felt comfortable, informed, and confident in my purchase. If you’re looking for a stress-free, trustworthy, and professional car-buying experience, I highly recommend working with Zoe.
Chris used car Mgr was very professional and very upfront and detailed oriented on this transaction. Car arrived last night from Arkansas to FL and was better than described and what I expected. Want to thank him for his honesty and how he handled my transaction from start to finish!! Would recommend him to any friends and family. Once again thank you!! 👍 👊
I had an excellent buying experience with Superior Mazda, specifically working with Brianna W. She was so nice and very knowledgeable and willing to answer ALL of my questions. Their team made the process quick and easy and would 100% recommend her and this dealership!
Worked with Lucas Webb on getting a 2026 CX-30. He was amazing to work with and made the whole process incredibly easy! Would recommend working with him as I would certainly buy another from him!
Travis and Andy Excelent customer service
Thank you to Jeremy and his service team for going above and beyond. I really appreciate how much they cared to make sure I was satisfied. Great experience!
Zoe was a big help and felt like an advocate for me. Highly recommend going to see Zoe. You can feel good buying new or used at this store.
Brianna, Such a class act. So knowledgeable about the products she’s selling.Great organization skills,expertise of the process on purchasing a vehicle.The whole experience was effortless. It was so good we ended up buying 2 vehicles. Brianna is a superstar. Believe me she is the one you want in your corner when you are purchasing a vehicle. I’d bet the farm on that lady.
I found a decent-looking 2019 Honda Pilot that suited my needs at Superior Mazda. When I went to look it over, I had a pleasant overall experience with Rosie and her team. I ended up trading in my trusty Honda Accord in the process. I felt "heard" during our negotiations. I was grateful for their professionalism and courtesy during my visit. Although it did take the better part of an afternoon to sort through all of the details and make the purchase, I was quite pleased with the outcome. I've subsequently bumped into someone who was also treated ... Read More 
Google - Jan 20, 2026